Soho.xyz
Increasing retention and time spent on the app with Stories, a new way to stay up to date with your NFTs.
Increasing retention and time spent on the app with Stories, a new way to stay up to date with your NFTs.
Increasing retention and time spent on the app with Stories, a new way to stay up to date with your NFTs.
Increasing retention and time spent on the app with Stories, a new way to stay up to date with your NFTs.
Increasing retention and time spent on the app with Stories, a new way to stay up to date with your NFTs.
A 0-to-1 feature created to empower collectors with timely insights, context, and strategies needed to make more informed, strategic NFT investment decisions.
org
Engagement / Family experiences
role
Founding Product Designer
VR
VR
VR
Experimentation
Experimentation
Experimentation
Interaction design
Interaction design
Interaction design
Product strategy
Product strategy
Product strategy
Prototyping
Prototyping
Prototyping
Onboarding
Onboarding
Onboarding
Visual design
Visual design
Visual design
Design systems
Design systems
Design systems
Stakeholder management
Stakeholder management
Stakeholder management
What we achieved
What we achieved
What we achieved
Monthly active users
+18k
increase in top line monthly active users post-experimentation.
Monthly active users
+18k
increase in top-line monthly active users post-experimentation.
Monthly active users
+18k
increase in top line monthly active users post-experimentation.
Projected Annual MAU
+108k
projected increase in top line monthly active users in 2025.
Monthly active users annually
+108k
increase in top-line monthly active users in 2025 (projected).
Monthly active users annually
+108k
increase in top-line monthly active users in 2025 (projected).
New multi-user devices daily
+126
projected new multi-user devices with multiple monthly active users added daily.
Headsets added daily
+126
multi-user headsets with multiple monthly active users (projected).
Headset added daily
+126
multi-user headsets with multiple monthly active users (projected).
What we achieved
What we achieved
+18k
Monthly active users
increase in top-line monthly active users post-experimentation.
+108k
+108k
Monthly active users annually
Monthly active users annually
Monthly active users annually
increase in top-line monthly active users in 2025 (projected).
increase in top-line monthly active users in 2025 (projected).
increase in top-line monthly active users in 2025 (projected).
+126
+126
Headsets added daily
Headsets added daily
Headsets added daily
multi-user headsets with multiple monthly active users. (projected).
multi-user headsets with multiple monthly active users. (projected).
multi-user headsets with multiple monthly active users. (projected).
Monthly active users
+18k
increase in top line monthly active users post-experimentation.
Monthly active users
+18k
increase in top line monthly active users post-experimentation.
Thanks for stopping by!
If you're interested in working together or seeing a deeper dive of my work, I'd love to connect.
Contact
Contact
Thanks for stopping by!
If you're interested in working together or seeing a deeper dive of my work, I'd love to connect.
Contact
Contact