Meta VR
Unlocking growth with improvements to onboarding for families.
Product Designer
2024-25
Nearly half of VR users are sharing accounts instead of creating personal profiles. I led the design and strategic planning for a 3-phased initiative to address significant drop off and streamline onboarding for families with cross-device profile management solutions.
Interaction design
Interaction design
Interaction design
Visual design
Visual design
Visual design
Design systems
Design systems
Design systems
Experimentation
Experimentation
Experimentation
Product strategy
Product strategy
Product strategy
Prototyping
Prototyping
Prototyping
Onboarding
Onboarding
Onboarding
Stakeholder management
Stakeholder management
Stakeholder management
What we achieved
Avg time spent
+63%
increase in average daily time spent on the app, rising from 15.3 min to 25 min per user.
Retention
+30%
increase in daily active users (DAU) from Stories helped us reach our targets and land product-market-fit.
Launch to Acquistion
Acquired by Sound.xyz
The company was acquired 6 months after launching on iOS and Android in 2023.
What we achieved
Avg time spent
+63%
increase in average daily time spent on the app, rising from 15.3 min to 25 min per user.
Retention
+30%
increase in daily active users (DAU) from Stories helped us reach our targets and land product-market-fit.
Launch to Acquistion
Acquired by Sound.xyz
The company was acquired 6 months after launching on iOS and Android in 2023.
What we achieved
+63%
Avg time spent
increase in average daily time spent on the app, rising from 15.3 min to 25 min per user.
+30%
Retention
increase in daily active users (DAU) from Stories helped us reach our targets and land product-market-fit.
Acquired by Sound.xyz
Launch to Acquistion
The company was acquired 6 months after launching on iOS and Android in 2023.
What we achieved
+63%
Avg time spent
increase in average daily time spent on the app, rising from 15.3 min to 25 min per user.
+30%
Retention
increase in daily active users (DAU) from Stories helped us reach our targets and land product-market-fit.
Acquired by Sound.xyz
Launch to Acquistion
The company was acquired 6 months after launching on iOS and Android in 2023.
What we achieved
+63%
Avg time spent
increase in average daily time spent on the app, rising from 15.3 min to 25 min per user.
+30%
Retention
increase in daily active users (DAU) from Stories helped us reach our targets and land product-market-fit.
Acquired
by Sound.xyz
Launch to Acquistion
The company was acquired 6 months after launching on iOS and Android in 2023.



























Thanks for stopping by!
If you're interested in working together or seeing a deeper dive of my work, I'd love to connect.
Contact
Contact


Thanks for stopping by!
If you're interested in working together or seeing a deeper dive of my work, I'd love to connect.
Contact
Contact